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Based on our own experiences and what I’ve heard from many other large online publishers, one of the biggest challenges to scaling is finding and retaining good writers. There are a couple of approaches to this. One is to hire freelancers, and the other is to use one or multiple content writing services. Most of the bigger online publishers that I know of prefer to use freelancers. They do this because you can find specialized…

There are certain things about blogging that I don’t particularly enjoy, and it’s safe to say that handling comments is one of them. Typically, people only take the time to comment when they have a strong opinion, and many times, you don’t want to hear it. That’s not to say there aren’t benefits to allowing comments on your blog. In fact, there are many that you should consider before deciding to disable them completely. In…

One of the toughest aspects of building a niche site for most people is selecting the niche itself. There are so many options out there, each with its pros and cons. One factor I tend to see a lot of people focus on is the potential RPM of a given niche. RPM can be measured a few different ways, but basically, it’s the amount of revenue you make per 1,000 sessions on your site. This…

When most of us start building a new site, we build it with a goal of making money. If you’re trying to monetize your site, it only makes sense to go after the the opportunities with the highest potential return, right? Well, it’s not quite that simple. There are many ways to monetize a site, some more lucrative than others. For example, you can sell your own products (physical or digital), promote other people’s products…

If you follow my YouTube channel or have read through some of the posts on this site, you’ve probably figured out by now that a big part of my team’s strategy is to go broad with our niche selection. That’s not to say that you can’t be successful in a small niche, but for us, our goal is to create sites that we can continue to grow for years to come. For that to happen,…

If your goal is to create a passive income stream from your niche site, the best way to do that is to outsource some of the work. When it comes to outsourcing, the first, and possibly only, task you should outsource is the writing of your articles. Writing articles takes a ton of time, so by outsourcing it, you will be able to spend significantly more time focusing on growing your business. This is one…

When picking a niche for your site, one of the first things you should do is to head over to trends.google.com and see how that niche has been trending over various periods of time. This can help you determine whether or not you should look further into the niche. With that being said, there are times where it might make sense to go into a niche that doesn’t have the best trend line. For example,…

Many of us dream of working from home while running our own business. The problem of course is that you need a steady income to cover your living expenses, and until your business really takes off, that income needs to come from a “day job.” This is a significant challenge that almost anyone who starts a new business, whether online or not, will need to face. While some will simply take the plunge and quit…

Back when I built my first niche site about 7-8 years ago, I followed my passion, which was playing guitar. At that point in time, I had been playing guitar for many years, at one point several hours per day. Not only that, but I’d learned to play both right handed and left handed (I started right handed and switched to left handed several years later). I clearly had a strong enough background to create…

They say a picture is worth a thousand words, so that mean you should make images the focus of your posts instead of text? Probably not, but it does drive home the point that images are an important part of creating a good piece of content for your site. As you’ll see further down in this post, there are a lot of benefits to adding images to your posts, but there are some drawbacks to…

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